In the present day, Boss Beauties revealed its newest digital collab, this time with none apart from Barbie. The information comes because the female-led undertaking prepares for its Boss Magnificence Position Fashions 1/1 NFT drop scheduled between March 9-Twelfth.
With the intention to rejoice Worldwide Ladies’s Day, Barbie and Boss Beauties will launch an unique digital asset. Though it hasn’t been revealed but, the digital asset is designed “to empower girls and women on the forefront of expertise and creativity,” Mattel-owned Barbie mentioned.
Boss Beauties x Barbie, a long-awaited NFT drop
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“Dreamt of this second my complete life,” the Boss Beauties staff wrote in a tweet. “We at Boss Beauties are tremendous excited to kick Ladies’s Historical past Month off with our latest DREAM accomplice!”
This 12 months, NFT collectors will be capable to rejoice Worldwide Ladies’s Day by minting an NFT created by Barbie and Boss Beauties. Accordingly, the digital asset is a part of Boss Beauties’ Position Fashions NFT assortment which focuses on girls empowerment.
The drop will happen beginning March ninth by way of OpenSea, out there till March Twelfth. What’s extra, all proceeds generated from the public sale will go to the Barbie Dream Hole Mission.
“We all know that kids are impressed by what they see round them. That’s the reason it’s so essential for younger women to see themselves in function fashions who’ve daringly pushed previous roadblocks and overcome the Dream Hole to turn out to be the courageous girls they’re at present,” mentioned Lisa McKnight, Senior Vice President at Barbie.
Selling girls’s power digitally
For instance, World of Ladies has just lately joined forces with Billboard to rejoice feminine musicians. In consequence, the staff revealed three unique NFT covers that includes Madonna, Christina Aguilera, and Mariah Carey.