Tennis legend Maria Sharapova appeared on the Binance Blockchain Week Paris 2022 to share her curiosity in nonfungible tokens (NFTs).
Throughout an unique interview with Cointelegraph, Sharapova talked about that “she is exposing herself to this new world of crypto and Web3,” noting that the sector will assist her higher have interaction together with her followers. Sharapova was additionally one of many strategic buyers behind MoonPay’s Collection A financing spherical, but she talked about that she goals to bridge her private experiences to the digital world shifting ahead.
Cointelegraph: What are you doing right here right this moment at Binance Blockchain Week Paris?
Maria Sharapova: I’m crypto curious and want to work out the best way to bridge the unimaginable bodily experiences that I have been in a position to have with my followers over so a few years. I’m now discovering methods to incorporate experiences within the digital world, in order that’s what I’m most enthusiastic about. Additionally, as a feminine entrepreneur, I imagine it’s essential to pave the best way for different ladies to enter Web3. Cash is a subject that I really feel we don’t communicate sufficient about as ladies.
CT: Do you have got plans to launch an NFT venture?
MS: I’ve been taking a look at this area for a number of months now, as I’m somebody who’s extra in favor of alternatives for the lengthy haul. After I noticed the chance to bridge bodily with digital experiences, I knew I wished it to be a long-term expertise for myself. Storytelling is essential and it’s an enormous element of Web3. I believe tales will likely be informed higher for each events when enthusiastic about a venture long-term.
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CT: Do you assume NFTs may help create higher fan engagement?
MS: Completely. NFTs are about discovering methods to speak with the best communities interested by what I’m doing inside a special kind of area. For instance, I used to be seen on a tv display screen each week taking part in tennis for therefore a few years, but I not have that platform every day as a result of I retired a few years in the past. The Web3 expertise has given me entry to my followers in solely new methods. I really feel like I’m extra engaged with them, versus them simply being engaged by watching me compete.
CT: As a feminine entrepreneur and former athlete, do you have got plans to get extra ladies concerned in Web3?
MS: I wish to permit ladies to have an area the place they experiment with Web3. For instance, I used to be 17 after I won my first grand slam and social media was under no circumstances a part of that have. It took years for me to get snug with social media over time. I believe Web3 can be an space the place one has to get on the market with a view to study and develop from it. As I discussed earlier, the dialog about cash, finance, crypto and blockchain is a taboo dialog. Individuals might really feel that until they learn about these subjects, they shouldn’t communicate up. However I believe this must be the opposite method round — you study much more should you ask questions and get entangled.
CT: Why did you resolve to spend money on MoonPay?
MS: I wish to diversify my portfolio. To start with, my investments have been round client items. For instance, I invested within the sunscreen model Supergoop early on. I’m now exposing myself to a completely new class.
CT: What do you assume are the largest challenges related to Web3 and the way can we overcome these?
MS: I’d like to see the standard of Web3 experiences come by way of a bit extra and enhance, particularly within the digital area.
Current: Are decentralized digital identities the long run or only a area of interest use case?
CT: Any extra feedback?
MS: I’m actually within the NFT area as a result of it bridges my ardour for trend, inside design and creating areas which can be distinctive to people and communities. I’ve grow to be extra on this area as a result of it has extra of a design perspective. It’s additionally a completely new income stream that each artists and girls are discovering.
The journalist is a writer and digital nomad. Loves thinking, learning, and writing about all things Web3, particularly its impact on major creative industries.