Gamer-hate: Ubisoft's new NFT project vid gets 96% dislike ratio

French gaming big Ubisoft Leisure SA’s new nonfungbile token (NFT) challenge Quartz is dealing with robust pushback from the gaming neighborhood.
Ubisoft unveiled the Beta launch of Quartz by way of a short YouTube video on Dec. 8 that has 214,721 views on the time of writing. The challenge aims to mix NFTs and blockchain expertise with present Triple-A recreation titles, and introduced Tom Clancy’s Ghost Recon Breakpoint as its first recreation to formally combine NFTs.
The video introduces Quartz as a platform that permits avid gamers to “accumulate the primary playable and energy-efficient Ubisoft NFTs” which are dubbed as “Digits.”
YouTube just lately changed its coverage to cover the variety of dislikes a video on the platform will get, nevertheless the quantity can nonetheless be accessed by Google Chrome extensions. Upon utilizing an extension, the video presently reveals 1,400 likes and 37,000 dislikes which equates to a dislike ratio of roughly 96%.
One of many high feedback on the video from consumer “OperatorDrewski” presently has 2,600 likes with zero dislikes, and blasts Ubisoft’s NFT challenge as a fast money seize versus enhancing the general gaming expertise:
“To me, it is a blatant sign that you just’re simply milking the Ghost Recon franchise for actually each cent whereas placing in minimal effort into the precise recreation itself. Not taking part in a GR recreation sooner or later if there’s this degree of degeneracy within the staff.”
“You took a stable franchise and completely made it a laughing inventory,” they added.
This opinion seems to be shared by a big variety of the neighborhood, with customers on Twitter additionally lashing out on the agency in response to its newest announcement as they threatened to uninstall the agency’s video games and boycott Ubisoft utterly.
Due to my private view of NFTs and never due to the environmemt solely, I’ll now proceed to uninstall something associated to you proper now and stop additional purchases of your video games.
That’s all. For those that dislike Present Ubi’s advertising, simply cease shopping for.
— Skyeeeely – Lazy VStreamer Cat (@Sukaaaily) December 7, 2021
A Dec. 8 publish over on the r/gaming web page on Reddit reveals a concerted effort to boycott the brand new NFT challenge. The publish titled “don’t help “Quartz”, the brand new NFT Ubisoft market” from “u/WolverineKuzuri93” presently has 2,500 feedback and an upvote ratio of 93% at greater than 13,400 upvotes.
The Redditor highlights related points to the highest commenter on YouTube, noting that:
“We’ve to face in opposition to this follow. […] That is simply one other approach to nickel and dime gamers with cosmetics somewhat than specializing in making high quality merchandise with depth. We’ve to let corporations know that is anti-consumer.”
“I am not solely in opposition to the idea of utilizing an NFT model system for digital video games. For instance, really proudly owning your digital copy somewhat than only a license so you possibly can promote it to a different consumer’s account. That is really the way forward for digital gaming. What I am in opposition to is how Ubisoft are doing it with in-game objects,” they added.
Gamer backlash to NFTs
This isn’t the primary time a significant agency has been flamed for , or launching into the world of NFTs. Cointelegraph reported final month that neighborhood messaging app Discord was pressured to stroll again its Ethereum-based NFT integration plans, after the gamer neighborhood bombarded CEO Jason Citron.
Citron initially teased his agency’s plans by way of a screenshot of a beta characteristic exhibiting Ethereum NFT pockets help, nevertheless he was promptly hounded with 1000’s of feedback calling on him to desert the plans together with customers threatening to cancel their paid Nitro subscriptions.
Reddit: OpenSea walks again on IPO plan following neighborhood backlash
In contrast to the case of Ubisoft, the place the neighborhood seems to be peeved by what they assert is a money seize, the crypto-skeptics on Discord consider NFTs are a Ponzi scheme and injury the setting as a result of power required to mine cryptocurrencies.
Cointelegraph has reached out to Ubisoft representatives for remark, and can replace the story in the event that they reply.
